Summer’s Must-Have: Colored Mascara
Summer’s Must-Have: Colored Mascara
Published: July 30, 2013
Colored Mascara: The Undisputed Trend of the Season
Colored mascara is the undisputed trend of this season. Let’s delve into the nuances of selecting shades and explore various makeup options with vibrant mascara.
The Evolution of Colored Mascara
The dominance of classic black mascara was first challenged in the 1960s when young, daring women began experimenting with contrasting mascara and eyeshadow shades. The trend resurfaced in the 90s, with rave party enthusiasts embracing acidic hues. The revival of this beauty trend occurred a couple of winters ago when models at the Dior Couture show strutted the runway with celery, ultramarine, and magenta-colored lashes.
Choosing the Right Color
Blue and Navy: Blue is the most neutral and universal of the bright mascara shades. It suits everyone but looks particularly stunning on blondes. It makes green eyes brighter, gives brown eyes a golden sparkle, and adds depth to blue and gray eyes. In summer, opt for turquoise and ultramarine, while indigo and cobalt are more suitable for winter.
Green and Emerald: Noble emerald and malachite shades look fantastic on girls with brown and gray eyes. These green hues gain even more depth when paired with pink and red tones in blush, lipstick, and eyeshadow. Grass green and celery are more extreme, so they are best worn solo.
Pink and Red: Red should be worn boldly or not at all. It is believed that red and pink on the eyelids can make the eyes look sickly. However, this can be avoided if the mascara is neon and applied in two or more layers. It suits everyone, especially those with green and blue eyes.
Purple and Lavender: If you don’t have time to create a makeup look using eyeshadow and eyeliner, such mascara will add color to your makeup. It makes green eyes appear brown and brown eyes greener. Plum and lavender shades create a beautiful contrast with red hair.
Yellow: A bold shade that will stun: yellow mascara is very bold and beautiful. Avoid halftones and pastel colors—it should be very bright, like mimosa or lemon candies. Yellow mascara is best suited for dark eyes.
How to Apply
First, curl your lashes with an eyelash curler or a heated styler. Colored mascara looks even more impressive on beautifully curled lashes, and the lashes do not droop under the weight of multiple layers.
Apply a clear gel that prevents clumping and makes mascara application easier.
Experts recommend applying dark mascaras along the entire length, while bright ones should be used to accentuate the lower lashes and the tips of the upper lashes. Start by applying regular black mascara. You can combine contrasting shades: yellow with blue, pink with green.
What to Pair With
If you have chosen colored mascara, your makeup should be more subdued: a little blush and a sheer lip gloss. Going to a party? You can complement your makeup with eyeshadow and lipstick.
Eyeshadow should definitely be a different color from the mascara. It is better to choose a complementary color (as in the 60s). Mascara in red-purple shades looks great with gray eyeshadow. Blue suits a light pink palette, and sky blue goes well with bronze and copper.
Blend the eyeshadow beyond the crease of the eyelid—this way, they will become a background for the lashes. Black eyeliner and eyeliner suit any color. However, they should not be blended.
The mascara should match the lipstick. For purple lashes, pink-lilac lips are suitable. Green harmonizes with apricot and coral. And wine and red lipstick look good with blue mascara.
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